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AceFlex B2C Quick Tour

Page 3/10: Marketing

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  Static/dynamic promotions
AceFlex® B2C allows companies to manage marketing efforts in mostly efficient manner. It is possible to organize variety of marketing campaigns, trace their fulfillment, analyze results and more. Different types of discounts can be applied to product prices to increase sales efforts and fit your business challenges.
  • Dynamic discounts -- applied to products combination.
  • Static discounts -- applied directly to prices of individual products.
Merchandising & cross-sell
AceFlex® B2C offers a special crucial feature such as merchandising. It allows to place products in a flexible way and attract visitors' attention for cross-selling opportunities in particular. Merchandising option enables you to configure how displayed products are promoted.

Gift certificates
Gift certificates can be used to pay for products in AceFlex Web store. The system generates automatically an unique number for each gift certificate and allows to buy goods/services for everyone in the customers list.

Affiliates & referrals
Using AceFlex back office it is possible to create an affiliate program, which helps to expand sales by building a network of partners. Merchant will pay commissions to affiliates. Affiliate can place links to the merchant site or some definite information about merchant goods/services.

Banners management
The standard banner is still the mainstay of online advertising. AceFlex banner system offers more flexible and effective forms to manage advertising campaigns. Using this option it is possible to present a company's/advertiser's message, display a title, text/image elements or provide a link to another page. Two banner types are available in the system: graphic and text.
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